A Technical Perspective – Deconstructing a Miyota 9015 Automatic, and What I Discovered

Whenever movements are discussed, attention tends to focus on the Swiss, which is understandable, but it excludes some of the biggest movement manufacturers. Seiko, Miyota and so on, let alone the Chinese, produce far more movements per year on their own than ETA or Sellita do, for instance. To put this into some form of […]

Whenever movements are discussed, attention tends to focus on the Swiss, which is understandable, but it excludes some of the biggest movement manufacturers. Seiko, Miyota and so on, let alone the Chinese, produce far more movements per year on their own than ETA or Sellita do, for instance. To put this into some form of

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Industry News – Morgan Stanley’s 2025 Top 50 Watch Brands Report: Rolex Leads Amid Rising Market Polarisation

Just a couple of days after the publication of Vontobel’s Luxury Goods report, listing the 10 largest watch brands for 2025, as well as analysing the watch industry’s evolution over the last 12 months, it’s now time for another eagerly awaited report to be published. We’re talking about the in-depth annual analysis produced by Morgan […]

Just a couple of days after the publication of Vontobel’s Luxury Goods report, listing the 10 largest watch brands for 2025, as well as analysing the watch industry’s evolution over the last 12 months, it’s now time for another eagerly awaited report to be published. We’re talking about the in-depth annual analysis produced by Morgan

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Introducing – H. Moser & Cie. Releases its First Ceramic Model with the Streamliner Tourbillon Concept Ceramic

In just six years, H. Moser & Cie.’s fluid Streamliner luxury sports watch collection with integrated bracelets has grown exponentially. An indication of the roadmap Moser envisioned for the Streamliner, the first model of 2020 featured a sophisticated flyback chronograph. Now home to models ranging from central seconds to perpetual calendars and from small seconds […]

In just six years, H. Moser & Cie.’s fluid Streamliner luxury sports watch collection with integrated bracelets has grown exponentially. An indication of the roadmap Moser envisioned for the Streamliner, the first model of 2020 featured a sophisticated flyback chronograph. Now home to models ranging from central seconds to perpetual calendars and from small seconds

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Interview – Selective Normalisation in 2026 – Overview of the Watch Industry with Jean-Philippe Bertschy, Head of Vontobel Equity Research

Each year, this report is eagerly awaited as one of the leading guides (alongside LuxeConsult and Morgan Stanley) for the watchmaking and luxury industry, helping it navigate what can currently be described as choppy waters. Luxury Goods, the annual report by Vontobel Equity Research, has just been published. An extremely detailed analytical compendium covering the past year, […]

Each year, this report is eagerly awaited as one of the leading guides (alongside LuxeConsult and Morgan Stanley) for the watchmaking and luxury industry, helping it navigate what can currently be described as choppy waters. Luxury Goods, the annual report by Vontobel Equity Research, has just been published. An extremely detailed analytical compendium covering the past year,

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Introducing – Girard-Perregaux Pays Tribute to the Year of the Horse with a Special La Esmeralda Tourbillon

Since yesterday, China has started the New Year festivities, celebrating the Year of the Horse. Like every year, we’re seeing watch brands launching dedicated limited editions, as listed here. A bit late to the show, Girard-Perregaux is presenting its own take on the concept. But what the brand has done is, undoubtedly, the most exclusive horse-themed […]

Since yesterday, China has started the New Year festivities, celebrating the Year of the Horse. Like every year, we’re seeing watch brands launching dedicated limited editions, as listed here. A bit late to the show, Girard-Perregaux is presenting its own take on the concept. But what the brand has done is, undoubtedly, the most exclusive horse-themed

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Review – The Leica ZM 1 and ZM 2, How They Came to Be and What They Are

Most watches have a story to tell, but some carry several narratives woven together. The Leica ZM 1 and ZM 2 (previously named L1 and L2), taken out of context, are fine and interesting creations; add the story, and their appeal multiplies. Their allure goes beyond design or mechanics, drawing from Leica’s technical heritage, unexpected […]

Most watches have a story to tell, but some carry several narratives woven together. The Leica ZM 1 and ZM 2 (previously named L1 and L2), taken out of context, are fine and interesting creations; add the story, and their appeal multiplies. Their allure goes beyond design or mechanics, drawing from Leica’s technical heritage, unexpected

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Introducing – The New Horage Molokini GMT Diver Collection

Founded by Andreas Felsl and Tzuyu Huang in 2007, Horage approached watchmaking from an unconventional angle: rather than starting with design and sourcing movements, the company began by developing in-house calibres. Now Horage has a portfolio built around modular movement families, the automatic K1, the micro-rotor K2, the K-TOU with a tourbillon regulator and K-TMR […]

Founded by Andreas Felsl and Tzuyu Huang in 2007, Horage approached watchmaking from an unconventional angle: rather than starting with design and sourcing movements, the company began by developing in-house calibres. Now Horage has a portfolio built around modular movement families, the automatic K1, the micro-rotor K2, the K-TOU with a tourbillon regulator and K-TMR

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Introducing – Heritage and Modernity Converge with Three New Louis Moinet Speed of Sound

Louis Moinet’s universe is populated with exuberant timepieces that often merge steampunk aesthetics with elaborate mechanical movements and exotic materials. As the brand whose founding father invented one of the very first chronographs in 1815 – the Compteur de Tierces – a fact that the brand discovered in 2013, chronographs have resumed their place in […]

Louis Moinet’s universe is populated with exuberant timepieces that often merge steampunk aesthetics with elaborate mechanical movements and exotic materials. As the brand whose founding father invented one of the very first chronographs in 1815 – the Compteur de Tierces – a fact that the brand discovered in 2013, chronographs have resumed their place in

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Industry News – The 10 Largest Watch Brands in 2025 – Rolex is Still the Undisputed King

As we have seen recently, when we analysed the Federation of the Swiss Watch Industry’s report and its export data, the watch industry isn’t at its best; exports are down, sales are declining for large conglomerates, and there are challenging times ahead for 2026. Outlooks remain cautious, as the industry is likely to continue facing […]

As we have seen recently, when we analysed the Federation of the Swiss Watch Industry’s report and its export data, the watch industry isn’t at its best; exports are down, sales are declining for large conglomerates, and there are challenging times ahead for 2026. Outlooks remain cautious, as the industry is likely to continue facing

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Introducing – Orient Star M34 F8 Date Meteorite 75th Anniversary

As Orient Star marks its 75th Anniversary in 2026, the brand continues to look upward, quite literally, for inspiration. The new M34 F8 Date 75th Anniversary Limited Edition is the first Orient Star to feature a meteorite dial, even though the brand has long used the cosmos, star clusters and celestial phenomena for poetic explanations: […]

As Orient Star marks its 75th Anniversary in 2026, the brand continues to look upward, quite literally, for inspiration. The new M34 F8 Date 75th Anniversary Limited Edition is the first Orient Star to feature a meteorite dial, even though the brand has long used the cosmos, star clusters and celestial phenomena for poetic explanations:

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